It’s being reported that Beyoncé, Tina and Solange Knowles are creating their own brand of jewelry with their fashion line, Deréon, which is geared towards younger buyers.
The jewelry line will aim for keeping reasonable prices and also making sure the aesthetics of the jewelry stay young and fresh. We should be getting our first look at the accessories around springtime of ‘09.
Sounds good to me! Beyoncé is known for her excellent taste in jewellery, so I expect it should be good.
Image by House of Deréon

I can’t wait!!!!!It’s like the missing puzzle 2 my Beyonce’ collection.I have Beyonce’ clothes,posters,used concert tickets,and phone.Can’t wait!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
“missing PIECE 2 my Beyonce’ collection”sorry guys 4 the error:(
I like Bey, but I really want her to give up on this clothing line. It’s been reported that it hasn’t picked up well with consumers and really isn’t doing that well. Not to mention, the clothes are cheap. They fall apart easily. It’s okay to not be good at/dominate at least ONE thing, Bey.
Hey everbody if you ever get bored look up MARKESA MULL and see what u find.K LUV U GUYZ!!
I love Dereon, The clothes are so pretty,fresh, and fashionable. Matter of fact I love the word Dereon!
Nice 1 Bey..i’ve got to be your BIGGEST african fan there is, there’s no Dereon clothes here, if there was i’d have it all, including the jewellery. Hope you come past South Africa,DURBAN, we havent seen you since Dangerously in Love tour XXX
hmhm.i love this post! really excited to the new one! keep posting,
-sidney-