Subscribe
David Beckham and Motorola channeled the Terminator in the latest ad for the new AURA phone. The AURA is the ultimate luxury phone. You can watch a sleek promo video to learn all about the phone at their website.
“Motorola always seem to come up with something different, a concept that no one else has, and they’ve certainly done that again with AURA.” David said about the new phone. “I love classic watches, so a phone that exposes its mechanics while also being so stylish is really unique. When you hold it, it feels like you have something really special in your hand.”
Here’s a behind the scenes look at the making of the AURA ad. David talks about why he likes working with Motorola and why he likes their products. The video shows a bit of how they turned David into the Terminator.
Here’s a promo video for the AURA phone featuring David. It’s honestly a bit creepy, but very high tech and stylish.
It will be interesting to see if this ad campaign works. What do you think of it? Is the futuristic take going to pull consumers in? Or is it just silly to launch a luxury phone in the middle of a recession?
Image: Splash News Online