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Gossip Girl’s Ed Westwick recently signed a deal to be the new face of K-Swiss, known for its all-white sneakers.
According to Just Jared, the campaign is called PURE CLASSICS and was shot by Zach Gold at Spashlight Studios on November 5 in New York City. The ads will debut in magazines in March 2009.
We also will be able to see Ed Westwick in print and web advertisements, broadcast spots and billboards in Times Square and Sunset Blvd.