“High School Musical 3″ had a record breaking weekend for a song and dance movie, beating out the previous record holder, “Mama Mia”. For opening day, Friday October 24th, HSM3 brought in an astounding $16.5 million and topped off the weekend with $42 million.
High School Musical 3 obviously reached out to an audience of young girls because of the whole Troy/Gabriella love story, but Mark Zoradi, president of Disney’s motion-picture group, said that the movie did broaden its audience base.
“There’s no question there’s a female skew to it and a family skew to it,” Zoradi said. “The movie is working not only to that core preteen audience, but also aging up a little bit and also bringing in some boys.”
HSM3 also did well around the world, pulling in $40 million in 19 other countries.
High School Musical 3 beat out horror flick “Saw V” and Mark Wahlberg’s “Max Payne”. Oh yes, it was a good weekend for Disney.
Source: CBS News
Image Source: Walt Disney Studios Motion Pictures, 2008

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