Mary-Kate and Ashley Launching JCPenney Juniors Line

The Cut is reporting that Mary-Kate and Ashley Olsen will be launching a juniors fashion line at JCPenney. The line, which will be called Olsenboye, will be filled with affordable basics for a younger market.

Not much is known about the line, but I can’t wait to find out more! Olsenboye is an interesting choice for a clothing line. So far, Mary-Kate and Ashley have been very careful about branding their lines apart from their Olsen twins identity, This alone makes me skeptical about the announcement, but I guess we can only wait and see!