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Fri, Feb 6 2009

Mary-Kate Olsen at Saks Fifth Avenue Contemporary Space Opening

Mary-Kate Olsen was one of many celebrities who came out to celebrate the grand opening of Saks Fifth Avenue’s new Contemporary Space.

MK looked smashing in her current favorite scarf, a quilted black jacket by Chanel, skinny black pants and her bag-of-the-moment, a studded beauty I love!


Image: Newscom

The 3,600 square foot space at the NYC flagship store will be used to feature their 15 newest labels. These designers were specifically chosen by the store to help move the store and its clientele into a more modern frame of mind. The fifteen labels are Clu, Geren Ford, Gryphon, Hanii Y, Haute Hippie, Helmut Lang, Organic, Rachel Comey, Rag & Bone, See by Chloe, Superfine, Sienna Miller and sister’s Twenty8Twelve, Vena Cava, What Comes Around Goes Around and Mary-Kate and Ashley’s own Elizabeth & James.

“These designers have the potential to become its future core vendors, moving out of this space allowing us to highlight new emerging designers,” Joseph Boitano, senior vice president, general merchandising manager said. “We chose them not because of a common aesthetic, but rather that each have their own distinctive voice. Whether it be the quirky femininity of Rachel Comey or the urbanity of Helmut Lang, in the new space each brand is able to present a clear and strong message, which then allows our customers to be their own editors, interpreting the trends for [their] lifestyle.”

Lots of models and fashionistas came out to see the redesigned space, including Lauren Bush, Rag and Bone’s Marcus Wainright and David Neville, Helmut Lang’s Nicole and Michael Colovos, Geren Ford, models Coco Rocha and Ali Stevens.

I think this move is a move in the right direction for Saks. All these designers are very contemporary and “in” right now. Watching them is exciting and their new collections should be awe-inspiring.

Also, how awesome is it that MK and Ashley are included in this list of designers? They’ve really been embraced by the fashion community.

In other MK news, she and Nate were spotted out for a walk in New York on Wednesday and weren’t afraid to get affectionate! See the photos here.

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  1. Trackback
    1096 days ago
    Look for Less: Mary-Kate Olsen at Saks

    [...] Erin Balser on February 7th, 2009 I loved Mary-Kate Olsen’s look last night at the grand opening of Saks Fifth Avenue Contemporary Space. I especially love the [...]