Subscribe
Previous Post
MySpace and TheWB.com have announced a content partnership to bring the new original digital series Sorority Forever to the masses — opening the doors for even more Internet series to launch in the future.
An online-only series, Sorority Forever was created by director/producer McG (Terminator Salvation, The O.C., Charlie’s Angels, We Are Marshal) and producers of the hit Internet series Prom Queen from TheWB.com.
The new series will be available exclusively on TheWB.com and MySpaceTV.com for 24 hours, after which it will become available through TheWB.com’s additional broadband distribution partners.
Sorority Forever will be hosted on its own custom hub on MySpaceTV (http://www.myspace.com/sororityforever), with episodes of the series premiering at 9 a.m. PDT every day beginning today, September 8, concurrent with its launch on TheWB.com, the Warner Bros. Television Group’s new ad-supported, premium, video-on-demand, and personalized network.
Five new episodes per week (one new episode each weekday) will be available to view on MySpaceTV in addition to character profiles, and other interactive features.
This new partnership between MySpaceTV and TheWB.com should work wonderfully for TheWB.com to reach its target audience — young and technically saavy.
MySpaceTV will allow its viewers to subscribe to the shows they love in order to get new available episodes delivered right to their MySpace pages.
Sorority Forever is an innovative mystery/drama which peeks behind the walls of one of the most intriguing secret societies in the world: the sorority. With a mystery around every corner, Sorority Forever hopes to provide viewers with a sexy and immersive experience that is simultaneously realistic and voyeuristic: Think Prom Queen meets The O.C., but set in college.
But Sorority Forever isn’t the only show that TheWB.com and MySpaceTV will be sharing.
In addition to Sorority Forever, MySpace and Warner Bros. also are announcing the launch of multiple MySpaceTV Branded Channels for additional Warner Bros. Television Group properties, including The O.C., Smallville, One Tree Hill, Veronica Mars, Gilmore Girls, Jack & Bobby, Animatrix, Babylon 5, V: The Series, Witchblade, The Adventures of Brisco County, Jr., Growing Pains, Hangin’ With Mr. Cooper, Head of the Class and Wonder Woman.
Content will be refreshed weekly, and users are able to friend individual properties and receive updates from each channel individually.
But don’t get your hopes up that you will find EVERY episode that you will be looking for, as the way I understand it, they will be featuring a certain amount of episodes of each show, not every episode available, and will be changing out episodes each week.
Users will also be able to embed videos into personal profiles, blogs, bulletins and comments sections in addition to offsite viral capabilities via “Post to MySpace.”
Sorority Forever is the newest addition to a number of branded channels and content partners on MySpaceTV, including TMZ, BBC Worldwide, quarterlife, Sony (Minisode Network), National Geographic, The New York Times and lifestyle outlets including 60 Frames, Atomic Wedgie, FOX’s IGN Entertainment, JibJab, Kush TV, Next New Networks, Octane TV, Ripe TV, Sports Illustrated, VBS.TV (Vice Magazine) and Watch Mojo.
My question is this: Will digital series become the newest rage? Are you willing to watch a show online only?
1343 days ago
[...] TheWB.com is also teaming up with MySpace to create a new digital series entitled Sorority Forever which was created by director/producer McG of The OC. You can read more about it here. [...]
1344 days ago
[...] TheWB.com is also teaming up with MySpace to create a new digital series entitled Sorority Forever which was created by director/producer McG of The OC. You can read more about it here. [...]