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After a year that found the CW grasping for new ways to increase ratings, the network is hopeful that its fall line-up will turn things around. The line-up is scheduled to premiere earlier than other networks with Gossip Girl kicking things off on September 1. The network will follow up with the beginning of sixth season of One Tree Hill on the same night.
The CW has also announced that one of the most anticipated shows of the season will premiere the following evening. 90210, an updated take on the wildly popular show from the 1980s and 90s, Beverly Hills 90210 will premiere on September 2. You know that the marketers are twitching – twitching! – that the show didn’t make its debut in two years… If so, the launch date would have been 9/02/10. Instead, they have to live with 9/02/08. Look for alums Shannon Doherty, Jennie Garth and Joe E. Tata to make an appearance (Tori Spelling has expressed interest but was having a baby during filming). A Gossip Girl-like drama set in Florida, Privileged, will air after 90210, but will not debut until the following week.
On Wednesday, September 3, America’s Next Top Model is back. The CW plans to air repeat episodes of 90210 after ANTM (one of the network’s top performing shows) until October when their new reality show, Stylista debuts. Stylista is a “Devil Meets Prada” look at the world of fashion journalism.
On Thursday, the network is keeping its “super” lineup composed of Smallville and Supernatural.
The network will air a mix of comedies and ANTM repeats on Fridays – but then who watches TV on Fridays anymore?
What do you think? Is this a good line up? Will it save the network? What are you looking forward to seeing?