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Victoria Beckham’s dress collection the Victoria Beckham Collection has been a smashing success. With this newfound fashion confidence, Victoria is now looking ahead to revamping her jeans line, dvb style. Last year, there were constant rumors about how the line was doing poorly and could often be found in the discount bins. Now that she’s a fashion superstar, Posh wants to make sure that doesn’t happen again!
According to the Daily Mail, Victoria has let go Rock & Republic, with whom she used to collaborate on her denim line with. While the new production team is still unknown to the public, her representative assures us it’s a brand new team.
“One of the girls is a denim specialist. Victoria makes out she’s hands-on, but she doesn’t sit there cutting patterns,” the Daily Mail’s source says.
The spokesperson for Victoria promises us that the new look for the line will launch next year!
I’m really excited to see the new line and am wondering what direction Victoria will take it. Will it be more high fashion to compliment her dress line? Or will it be more lower grade and contemporary to appease her fan base who can’t necessarily afford her higher end dresses? Whichever direction she goes, I’m excited to see it!
Image: Bauer Griffin
[...] a Comment // Just yesterday we learned that Victoria Beckham was overhauling her denim line, dvb style. Today, we learned that she partnered with Cutler and Gross to redesign her sunglasses [...]