In the summer of 2007, Mary-Kate and Ashley Olsen hosted a battle of the bands on their website mary-kateandashley.com. Canadian indie pop band Bad Flirt won with their fun, upbeat and original rock sound. After that, there didn’t seem to be much of an Olsen relationship with the band. The girls eventually launched their Song of the Week feature and didn’t host another Battle of the Bands this summer.
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“It just happened,” vocalist Jasamine White-Gluz said in… More »
Yesterday Forbes released a list of the highest paid “tweens” in Hollywood–but no one on the list is actually a tween!
Most are teenagers. However, Forbes clarifies this by stating this list consists of celebs who make their money largely off the tween demographic.
Mary-Kate and Ashley Olsen came in at #3.
Beating them was singing superstar Miley Cyrus and Harry Potter star Daniel Radcliffe, who both came in at #1, raking in $25 million each last year. Forbes estimates MK… More »
Diane Reichenberger, the CEO of Dualstar Entertainment Group, Mary-Kate and Ashley Olsen’s company, visited Harvard Business School the other day to talk about celebrity branding and marketing. She has been CEO of Dualstar since 2005.
Here are some of the highlights, as outlined by the Harbus:
On Identity: In the past, Ashley Olsen and Mary-Kate Olsen struggled to maintain their brand identity. With the help of Reichenberger, they expelled categories in their product line (e.g. toothpaste) that did not fit into… More »
Mary-Kate and Ashley have released the cover of their 2008 calender. It’s from the old photoshoot that has been used on a lot of mary-kateandashley products.
Hopefully there will be newer pictures inside!… More »
Dylan and Cole Sprouse, stars of The Suite Life with Zack and Cody were interviewed by ‘Extra TV.’
They talked about Mary-Kate and Ashley Olsen, their relationship with Dualstar and lots of other cool stuff.
To watch the video, click here…. More »
Stardoll, a cool site where you can go and dress your favorite celebrities virtually, and Mary-Kate and Ashley Olsen’s company Dualstar have teamed up to bring you even more awesome virtual fashion choices.
According to Digital Media Wire,
Los Angeles – Stardoll, an entertainment site for teen girls that features virtual dress-up dolls, announced this week that it has formed a partnership with Dualstar Entertainment Group, which manages consumer products for actresses Mary-Kate and Ashley Olsen. The deal will provide Stardoll’s… More »
Mary-Kate and Ashley Olsen were photographed going to several business meetings yesterday.
I think Ashley looks very chic, but Mary-Kate could be more pulled together. I love her sunglasses though!
photo source: WENN… More »
Dualstar Entertainment Group hires interns every summer to help with the on-goings in the office. This year, Sarina was lucky enough to work for Mary-Kate and Ashley Olsen.
Check out what she had to say on Mary-Kate and Ashley’s blog about this awesome experience:
Hey All!
My name is Sarina. I’m wrapping up my summer internship at Dualstar. I attend school in New York, but thankfully managed to make Los Angeles my home for the summer. While all of you were vacationing… More »
Ashley Olsen was photographed going to the Dualstar offices on August 3rd.
Another Olsen twin, another fabulous outfit!
photo source… More »
The Disney show, The Suite Life of Zack and Cody, was nominated for an Emmy for Outstanding Children’s Program.
It stars Mary-Kate and Ashley Olsen’s mini-moguls in training, Dylan and Cole Sprouse.
The Sprouse Bros. line is overseen by Mary-Kate and Ashley’s company, Dualstar.
The boys currently have a books series, The Revelation (Sprouse Bros. 47 R.O.N.I.N.), and a clothing line, too.
Congratulations Dylan and Cole!
source … More »
Mary-Kate and Ashley Olsen’s mary-kateandashley brand has joined forces with the non-profit organization Help1Up.
Help1Up collects old and used furniture from the public and then gives it to families in need, like the victims of Hurricane Katrina, women and children who are escaping domestic violence and families who are below the poverty line or are on social assistance.
“Ashley and I are happy to endorse Help1Up,” said Mary-Kate Olsen. “There’s no reason why usable furniture should be thrown away when it can… More »